The Dawn Project has been featured on humorous current affairs programme The Daily Show, showcasing footage highlighting the dangers of Tesla Full Self-Driving.

The segment was featured by The Daily Show on 25 April 2023, here, and focuses on Elon Musk’s mismanagement of Twitter, drawing parallels with his failed oversight of Tesla’s Full Self-Driving software.

The Daily Show is broadcast to over 330,000 viewers and is followed by over 9.4 million users on Twitter.

The clip features footage from The Dawn Project’s Super Bowl ad campaign highlighting the dangers of Tesla’s Full Self-Driving software.

To view the full segment, please see below:


The Daily Show has also featured footage of The Dawn Project’s safety tests of Tesla Full Self-Driving Beta previously on 17 August 2022, please see here and below: